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Jessica Port to present at the 2026 PLRB Regional Innovation Summit

September 15, 2026

Jessica Port, counsel in Zelle’s Washington, DC office, will present at the 2026 Property & Liability Resource Bureau (PLRB) Regional Innovation Summit September 15th-16th  in Allen, TX.

The Ethics of Automation: Avoiding Bad Faith Claims in AI-Driven Claims Handling

This session is designed to prepare claims professionals, insurance executives, and compliance officers for the responsible and effective use of AI in claims processing. Attendees will explore the ethical and legal challenges associated with automation, gaining insight into when human oversight is essential and how to prevent AI-driven errors that could result in bad faith litigation. The session will also examine the nuances of human versus AI bias, offering strategies for promoting fairness in claim outcomes. Participants will learn how to build internal governance, such as an AI Constitution, to set ethical boundaries before deploying AI tools. Practical frameworks and best practices will be shared to help ensure transparency, regulatory compliance, and equitable treatment in an increasingly automated landscape.

Co-presenters include Holly Garver (Brethren Mutual Insurance Company), Michelle Howington (Harford Mutual Insurance Company), and Gene Strother (AdjustU).

This presentation will take place on September 15, 2026, from 9:30 –10:30 AM CDT and on September 16, 2026, from 8:30 – 9:30 AM CDT.

More information can be found here. 

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