Related Practices
Jessica Port to present in PLRB “By Popular Demand” Webinar Series
February 5, 2026Jessica Port, counsel in Zelle’s Washington, DC office, will co-present during a Property & Liability Resource Bureau (PLRB) 2025 By Popular Demand webinar series. Port will be joined by co-presenters Gene Strother (AdjustU) and Robin Roberson (Agentech).
“The Ethics of Automation: Avoiding Bad Faith Claims in AI-Driven Claims Handling”
This presentation will explore how increasing automation in claims processing poses new ethical challenges for adjusters and insurers. Through real-world case studies and interactive discussion, the presenters will identify potential bad faith “red flags” associated with AI-driven claims handling and offer guidance on maintaining good faith practices while leveraging automation. Attendees will gain practical tips on navigating regulatory requirements and avoiding missteps when using AI tools in claims.
More information can be found on the PLRB webinar events page here.
